‘Free returns’ are actually costing us quite a lot

Here’s what you should think about before filling out the returns form

Photo by Wicked Monday on Unsplash

What’s the problem?

A lot of people think that whatever they return goes right back on the shelf, but in reality the average item goes through a lot of steps before being listed for resale. A returned product has its own journey that includes increasing its carbon footprint, and may ultimately lead to the landfill. ‘Free returns’ hide the true cost of processing time and money that is put on a company when an item is returned to them, and it can cost double for a product to return into the supply chair than it did its first time round.

What can we do about it?

Some companies are trying to reduce the waste and impact of their return processes. Improving the returns system starts before an item is even purchased, by offering clearer descriptions of products, and more accurate sizing guides. Fit analysis technology like TrueFit provides online customers with size suggestions based on what they indicate their height and weight is.

Thinking about how ‘sustainability’ intersects with various aspects of life

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